CutRide Creative Consulting delivers creative strategy services to help brands uncover and tell their stories in bold, authentic ways. Founded by professional baseball player and creative consultant Wes Burton, CutRide blends over a decade of hands-on brand building and media experience with a deep understanding of what drives connection in today's digital landscape.

Whether you're a startup building your identity or a Fortune 500 company refining your message, CutRide provides tailored, strategic insight to elevate your brand, sharpen your creative direction, and build lasting relationships with your audience.

At CutRide, clients work directly with Wes Burton, not outsourced to junior strategists or freelancers. Wes has built brands, created viral content, worked with pro athletes, and helped well-known companies leverage storytelling to create real customer value - all while competing as a Division 1 and professional athlete.

CutRide brings a unique blend of creative insight and real-world experience - creative direction from someone who’s actually lived it, not just studied it.

Creative Consulting services are tailored to the specific client and project, but often include some combination of:

• Brand identity and messaging

• Creative direction and campaign strategy

• Social media content planning

• Personal brand development (for athletes, founders, or public-facing professionals)

• Creative audits and short-term strategy sprints

• Ongoing support via monthly retainer

Whether it’s a one-off project or a long-term partnership, CutRide is designed to add real value tailored to the client’s needs.

CutRide partners with brands, startups, athletes, sports teams, creatives, and pretty much anyone who needs sharp, tailored creative strategy, branding, or design. Every client has different goals, so CutRide structures services to meet each individual client’s needs. From building a creative vision from scratch to refining an already strong, legacy brand, CutRide can help.

Wes has worked with household names like TaylorMade Golf, Powerade, Marucci Sports, and Driveline Baseball, among others.

Absolutely - CutRide regularly collaborates with in-house teams, agencies, and freelancers. Whether the need is high-level strategy, fresh creative input, or simply getting a stuck project moving again, Wes is able to seamlessly integrate into your organization’s existing workflow and team dynamics to add real value.

In addition to his creative expertise, Wes brings years of experience working on high-performing teams - helping elevate not just the work, but the people doing it.

Yes. CutRide helps athletes, founders, and other public-facing professionals shape their personal brand with intention.

From messaging and content direction to NIL positioning and social strategy, the focus is on building something authentic, sustainable, and aligned with both long-term goals and individual values.

Absolutely. CutRide was built from the ground up and understands how to create real impact regardless of scale. Whether you're a solo founder or a small creative team, CutRide focuses on what matters most - helping you make smart, intentional creative decisions that lay the foundation for long-term growth.

Every project CutRide takes on is led directly by Wes. Client load is intentionally limited - especially during the playing season - to ensure each engagement receives personal attention, strategic depth, and high-quality execution.

CutRide prioritizes quality over quantity. No one gets handed off or lost in the shuffle.

Pricing is flexible and based on the scope of work. While CutRide often operates on a monthly retainer model, the following options are also available:

• Hourly packages for audits, ideation, or strategic feedback

• Flat-rate project packages with clearly defined deliverables

CutRide is built to be lean, efficient, and high-impact without bloated budgets or unnecessary complexity.

The first step is to book a free introductory call - you can do that HERE or by clicking the “Book Your Free Intro Call” button at the top of the page.

During the call, Wes will learn more about the client’s goals, challenges, and creative needs, and walk through how CutRide’s process works to determine if it’s the right fit.